Outsourcing lead generation is a great option for many agencies. It supplements already over-taxed in-house business development leaders and allows an agency team to stay focused on its core strengths instead of trying to master a job no one at the agency wants (or, in many cases, is suited for).
But just because you’re outsourcing a job you dislike to an expert doesn’t mean it’s going to be successful.
In this webinar, new business strategist Jody Sutter will offer you a blueprint for success. She’ll show you the right foundation to have in place before you start generating leads and the formula to follow to increase the chances of turning those leads into closed business.
– Common mistakes agencies make that undermine success—and how to avoid them
– The four essential tools to have in your new business toolkit before you start
– A step-by-step framework to ensure you convert leads into new agency business—from hand-off to close