Our customized, comprehensive programs

Our Services

Have you ever been asked, “what’s your business development plan,” or “who heads up your marketing,” or “how do you get your leads”? If “I don’t” is included in your answer, it’s time to evaluate your long-term growth. A unique business development plan is necessary for your agency, but many of you have grown your organizations without thinking strategically about how to do that. That’s where we come in. We provide customized, comprehensive business development programs for each of our clients. While our “in the field” activations are highly disciplined and structured, they are surrounded by the messaging and content that makes your story it’s most compelling to your right-to-win prospects.

Here are elements of our business development programs:

Discovery, Audit, Marketing and Sales Platform creation
Discovery, Audit, Marketing and Sales Platform creation
Tech Set Up – Marketing Automation, CRM
Tech Set Up – Marketing Automation, CRM
Prospect List and Content Creation
Prospect List and Content Creation
Content deployment regularly
Content Deployment Regularly
Follow up for hottest prospects
Follow up for hottest prospects
1:1 Account Based Marketing strategy
1:1 Account Based Marketing strategy
Conduct Discovery Calls with Prospects
Conduct Discovery Calls with Prospects
Evaluated current agency needs
Evaluated Current Agency Needs
Audit existing new business structure and resources
Audit Existing New Business Structure and Resources
Build new infrastructure for growth
Build New Infrastructure For Growth
Consult on proposal and pitch deck creation
Consult on Proposal and Pitch Deck Creation
Consult on approach and talk track of sales process
Consult on Approach and Talk Track of Sales Process

Our programs are designed to create awareness and inbound demand through branding, education and thought leadership. The programs accelerate demand by proactively creating qualified lead pipelines and new business opportunities through outbound account-based sales. From a strategic audit to situational proposal and pitch consulting, we are here to support your growth. Because we know every agency is different, our business development programs are treated as such.

"We considered hiring internally but ultimately understood that our lack of expertise in running a sales organization and setting up a sustainable new business process would hinder the agency long-term."

Jeff MacDonald
Principal, MarketLens

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